Sunny Street
Café

Brief:

Modernize the Sunny Street Café brand and create marketing programs to launch new restaurants in growth markets.

Solution

Create a fresh, tasty brand look & feel that communicates the modernization of Sunny Street Café. We used efficient digital mediums to push out the fresh new options that are now offered at restaurants, while building a connection with local audiences through social media. We used this framework to help Sunny Street Café franchisees successfully launch new restaurants with a consistent, exciting feel.

Services:

AOR Partnership, Creative Direction, Design, Restaurant Launch Planning, Radio Strategy, Digital Media, Social Media Advertising, Social Media Management, Paid Search, Display, Email Marketing

Meet Sunny Street.

This is a place that’s run by family. A place where you’ll find made-from-scratch classics you expect, and some tasty concoctions you don’t. It’s a place where you’ll taste fresh & pure, and know it’s from a local place you could ride your bike to (well … somebody could).

Always though, you’ll find food that makes your day better, in a place that makes you feel comfortable. Welcome to Sunny Street Café.

Highlight the food.

One of the biggest changes to Sunny Street Café’s look and feel came with the new website. P48 and the Sunny Street team worked to get new, fresh imagery that matched their look to their slogan – A bright spot for breakfast and lunch.

Responsive? Of course.

We worked with the Sunny Street team to create a mobile-first design with easy-to-use location functionality and a responsive menu.

Radio Advertising Examples

Creative storytelling is what we do best. With Sunny Street Café, creating FOMO is the key. By capturing the fun atmosphere that the super-delicous pumpkin pancakes create, yearned by pancake-lovers everywhere.

Let's Talk

Let’s get coffee. Or beer. Or fries. We don’t judge.

Hello@P48marketing.com

Should we have a form here? We saved our developer like 5 hours with this button (see how efficient we are?) So just send us a short message, and one of the Bennington brothers will give you a call.